How to protect a VK Ads budget from bots
In VK Ads placements are chosen by hand, and the help explains fast spend by the bid and the audience. What click verification actually does, and the order to walk the settings.
10 min read
Protection in ad accounts
Network ads without draining the budget
How to read network placements, how a block list differs from a strategy that bids on a conversion forecast, and why network CTR does not raise search CPC.
11 min readProtecting YAN ads: a full guide
How to block YAN placements from the report, where the list limit sits, why the help text calls a manual review irrational, and how network CTR relates to the search price.
12 min read